Author Archive

There are several times in your sales process when customer follow-up is critical.

1. When your customer is in the decision stage of the buying process.

Perhaps your customer did not buy at the time you showed them your product. This could be for many reasons – maybe they needed to talk it over with a spouse, or maybe they needed to save up some money. Maybe they went on vacation and forgot about you. There are many reasons why your customer may not buy from you the first time you show them your product. You owe it to that customer to remind them that you are still there ready to help them.

2. After your customer has purchased a product from you, it is imperative that you follow-up with that customer to see how the product is working out for them.

Perhaps you would eventually want to show them some additional features that they may have overlooked or forgotten about. You need to assess their satisfaction with your product for two reasons. If they are unhappy with the product, you want to make sure you find a way to make it right. Either they should receive a full refund, or another product, or something so that the last experience the customer has with you is a positive one.

If the customer is happy with your product, you need to ask for a referral to other people they know who might like your product. You also want to ask for a testimonial from your happy customers. Testimonials are valuable to add to your marketing materials.

3. Finally, if a customer has purchased from you before, and they were happy with the experience, they are likely to purchase from you again if you have additional products or services that match their needs.

It is up to you to continue to follow-up with information and relevant suggestions for products that will help your customer.

You Need a Customer Follow Up System

Have you developed a plan for customer follow-up yet? If not, this section will help you get organized. Is the desk in your small business office overrun with business cards to search through every time you need a phone number? Perhaps you are using a day timer or on-line calendar. Perhaps you are using a contact manager. These are good tools but you need a better follow-up strategy.

If your customer follow-up system consists of boxes of business cards or names scribbled on writing pads I have a plan for you.

Continue reading ‘Customer Follow-Up is an Important Key to the Sales Success of Your Small Business’ »

I have wondered for years if there are constants in sales management. Are there principles that would help me help others in the area of management? I realized, first and foremost, that there are two basic types of leaders: bottom line managers and people managers.

The bottom line manager is not invested in the individuals that make up his or her team as much as the people manager. The bottom line manager asks, “Is the team as a whole meeting their quotas?” The people manager, on the other hand, is deeply involved in his teams every day struggles and doesn’t pay close attention to the bottom line. Over the years, I have seen extremes in both camps. The bottom line manager tends to meet objectives by intimidation; however, this manager also tends to have extremely high turnover rates in his or her organization. The people manager tends to have longevity within his or her organization, but also tends to have inconsistency in production. What are the best practices for incorporating both? Continue reading ‘5 Ways to Grow Your Sales Team’ »

An important aspect of providing an effective customer/consumer experience is in the development of the sales strategy/plan. This comes from developing an in-depth knowledge of who your customer is. Your customer may be the same or entirely different than the consumer of your product or service. By definition, the consumer is the end user of your product. The customer is the entity who initially buys your product or service. To illustrate this point consider your product to be a hairbrush. If Target buys your hairbrush to sell at its stores, then they are your customer. When Sally buys your hairbrush at a Target, she is your consumer. If Sally would buy the hairbrush from you on your website, she would be both your customer and your consumer. The key difference you must remember to be effective in business is – you market to your consumers but you sell to your customers! A separate plan/strategy must be developed to both of these groups even if they are the same person. Many businesses fail to establish both an effective consumer based marketing plan and a great sales customer focused selling strategy. It is a one two punch combination you should NEVER be without.

Just as in developing an understanding of your consumer, you must develop a through knowledge of your customer. This knowledge must be based on asking:

Who is your customer?

What are their buying patterns?

Why should they buy from you?

How are you going to do business with them?

What do you offer that your competitors do not?

What is your value proposition?

Continue reading ‘Knowing Your Consumer is the Key to Successful Sales!’ »

More and more people try their luck at selling on eBay everyday. With all of that growing competition it is important that you do everything possible to make sure that you stand out from the crowd. By following a few simple steps you can greatly improve the odds of your auction being noticed, that browsers will convert to bidders, and that those bidders will become repeat customers. Begin practicing the follow seven tips and watch your eBay auction sales explode.

1. Inundate your potential buyers with details. It is much better to provide a lot rather than a little information and this will also be a great opportunity for you to pepper your listing description with keywords. Do be sure, however, that your auction listing is informative and not filled with hype. Those extra exclamation points really aren’t going to make the sale. Actually, they will only make you look unprofessional. Also, give your readers details as appropriate such as models number, item condition, color, size, etc.

2. The title may not seem like a vital part of the equation, but it really is of great importance. It is the first thing people see when browsing through the auctions, so it has to not only grab their attention, but also entice them to click. Do not enter you title in ALL CAPS. This will only make you look like an amateur. Include as applicable; keywords, model numbers, seating information, brand names, item size, color, etc.

Continue reading ‘Seven Steps to e-Bay Selling Success’ »

Your Offer is not Compelling

What this means is that your prospect has determined that your voice mail message carries no value to them. There is no overt benefit or solid reason that motivates a return telephone call. To receive an immediate callback from your sales prospect you need to create enough interest and you do so through answering the one question in every prospect’s mind which is: “What’s in it for me?”

Sound of Your Voice

In 1967, communication researcher Albert Mehrabian, found that 93% of our communication is non-verbal (body language and the tone of your voice) and only 7% of our communication is verbal (the actual spoken word). What does this mean when you’re leaving messages for your sales prospects? This means that you need to consciously place more emphasis on how you sound over the telephone.

Length of Your Voice Mail Message

Remember that your message is just one of many “other” messages. Any voice mail message greater than 30 seconds puts you at risk of message deletion. In this case, less really means more so make sure that your messages are short and to the point.

Continue reading ‘6 Reasons Why Sales Prospects DO NOT Call You Back!’ »

The mortgage industry is in disarray, unemployment is up. Manufacturing jobs are leaving the US in large numbers while all of the auto manufacturers are being challenged for sales and profits. Our President and Congress are focused on Health care and cash for clunkers. There are signs that the economy might have some life but we are still in for some real serious challenges for the remainder of 2009 and maybe even 2010.

“Woe is me, woe is me,” says the salesman/manager that is attempting to make his sales objectives. When the economy gets challenging, companies look for ways NOT to spend money. Sales cycles stretch out and the average salesman/order takers do NOT succeed. When the economy is good and the market is growing, a back slapper can make his objectives. However, when times get tough, a good and successful salesman will be doing more than back slapping and telling jokes with his customers.

Continue reading ‘Selling in Tough Economic Times’ »

The 9-5 work structures is not efficient, resulting in an inadequate economy and transitioning is now reoccurring, as with the Industrial revolution, the automation era, and presently the information era just to name a few. Now approaching at mock speed. The final frontier “micro business era”.

New Applications allowing individual to actually have a direct input on the economy. Imagine people individually creating phenomenal careers in the micro businesses era. We always relied on the power brokers, the 5% percent to govern the economy. But the complexity is a little different now, to survive in this new economy us as individuals will direct the economy as mini power brokers, governing our micro enterprises. Economically as a whole we will be a major force in the economy, creative intelligent are a must to be competitive for career creation.

Continue reading ‘The Final Frontier, Micro Businesses Era’ »

Incoming search terms:

  • Powered by Article Dashboard science daily
  • Powered by Article Dashboard micro com systems customer reviews

Music industry is expanding world wide along with new artists who have unexceptional talents and capability. Youngsters are found to be crazier for the pop music and rock music and the persistent music. These mp3 songs are lying down at one recess in the meats of hearers or music fans. The keep down of music buffs gives birth augmented up to a avid extent as compare to yore. This was due to the availability of new tools and Internet settings and the contribution of talented artists who have crossed the music industry made at the height of their success. As online has inexhaustible add up of sites which give music roots and gos music downloading on paying or free. Various online music stores have come across into view where anyone can listen to favorite tracks at any time. Even the new talents have created a new way to get popularity by showcasing their work on internet. Everyone is exploring the cyberspace whether it has purpose to buy songs of notable singers or to beget music download. comfortably music industry owes to net websites to bed covering music. In addition, the music comes in many types of genres like heavy, rock, pop, metal, jazz and much more. Continue reading ‘Buy mp3 music and download mp3 music’ »

Since Prophet is a form of sales management software, it comes as no surprise to many that there would be sales management consulting features that are included with the software. The sales management consulting that is available on the software is self-explanatory. For example, there is contact management that is provided on Prophet. With contact management, individuals can perform several tasks. An individual can go into the program and arrange the customers due dates to their contact information or company information. This can lead to several different variations of how to work with the sales management consulting for the contact management area. Sales management consulting can be utilized from the information that is gathered by the messages between the main company and its clients, as well as the sales information. When a company can seek the overall sales history as well as company information, they can then hone in on what types of sales management consulting the company may be lacking. When contact management is readily available for the sales management consulting, a company can not only provide results that are aimed at specific details, but can often create faster results for sales management consulting too.

Sales management consulting does not end there. Sales management consulting is available with other features. Aside from the total contact management that is available through Outlook, there is the familiarity of the program, too. Avidian’s software provides sales management consulting works through Outlook, a program that many individuals have already become very familiar with. Many individuals will choose to download a Prophet toolbar into their task bar, which create ease on time, as well as making sales management consulting easy. All an individual would need to do is click on the task bar icon to open the Outlook and Prophet section on their computer and create a mode of easy access for sales management consulting.

Another reason why many individuals choose to use Prophet sales management consulting is because there are daily reports that can be created from this program. A company can review how sales management consulting has worked for individual companies, or for all of the companies provided as a whole. Every sale that had been generated through Prophet can be viewed on the report. This can help you to fine tune what is needed with the programs sales management consulting, or show where sales management consulting with Prophet has truly been marketable. Continue reading ‘Sales Management Consulting’ »

4 Ways to Say Good-bye to No-shows and Loss of Revenue

Although it’s impossible to eliminate all no-shows, there are many steps one can take to bring the percentages down … way down. Appointment scheduling and appointment management can become like clockwork if you put the right system into place.

1. Let Them Know the Cost to You – Whether you are a hair dresser, pet sitter or dentist, it’s always good business to let your new customers know up-front how important it is to you that they take their appointments seriously. Letting them know up-front will set the tone of your business relationship moving forward. Be personable about it; let them know there is only one slot for that time and many others who may desire that spot. If they don’t show up, not only have you lost money, but someone else was not able to use that slot because of that commitment from them. Giving them a personal picture of how it affects you will make this approach effective.

2. Phone Calls and Reminders – Many in the medical profession have implemented this strategy. What is required to make this method effective is consistency. If you call once to remind someone of their appointment, they will expect this in the future and use it as their “alarm clock” to their appointment. If you suddenly fail to call, they’ll miss their appointment. There are services available like ClientTell and CallPointe that will do the automated phone call appointment reminders for you. Again, whatever you do, you must be consistent. http://www.clienttell.net

Continue reading ‘Appointment Scheduling Management- How to Eliminate No-Shows!’ »