Sales Tips and Marketing Strategies

Need more business cards for your network marketing business? Of course you do. But don’t order them from your MLM Company—those prices are marked up several times, and you will be paying much more than you need to.

Instead, do what many others have done: print your own at home, on your own computer and printer. Sounds complicated? It’s not at all—paper and stationery manufacturers have made the process simple to do.

First, purchase a package of blank business cards. These will come in 8-1/2 x 11 sheets, all in a package. The major manufacturer is Avery, but there are others. You can buy them at any office supply store, and your local warehouse club might have a deal on a larger package. Be sure to get the Clean Edge No Perforations style for a professional-looking card edge. You will also need to get the style made for your type of printer, in most cases an ink jet home printer.

Continue reading ‘Network Marketing: Tip #2- Some Easy Steps to Professional looking and inexpensive Business Cards’ »

There are so many possibilities out there to making custom booklets, a little guidance can go a long way. When it comes to your booklets, it can be easy to get overwhelmed, but it is possible to be effective by following these 5 trusted tips collected from experts in the marketing industry.

1. Make sure your cover sends the right message:

It can be easy to get carried away with color and interesting photos on the covers of your booklets, but it is important to keep it simple. Make a statement with your cover by keeping it clean and using imagery that sends the message you want. Your headline, subheads and description should be to the point. Give your readers snippets that will make them turn the pages of your booklets.

2. Whenever possible, use bullet points:

This is one of the oldest tricks in the book. Your customers, clients and readers don’t want to be overwhelmed with a mass of text. Give them little bite-sized portions of information so they will actually read your booklets. If you want someone to buy a product with your booklets, give them the features in a list format so they can digest it without getting overwhelmed. Continue reading ‘5 Tips to Making Custom Booklets Effective’ »

Once my clients truly understand that marketing is about relationships, we start talking about how those relationships are created and maintained to determine appropriate marketing tactics for their businesses and personal styles.  But no matter what kind of business my clients are in, they all have the same excellent relationship marketing tool at their fingertips: Their e-mail messages.

E-mail messages are the most frequently overlooked (and virtually free) marketing tools available to entrepreneurs.  No, I’m not talking about electronic mail campaigns, or spamming, but using the messages you send out every day to your clients and colleagues as a subtle marketing tool.  You can do this by adding more information to your signature line in all your e-mail.

How many times have you received a message from people who aren’t using a company domain name in their e-mail address, so you’re not sure who Bill or Sally @Hotmail.com is?  Or what if you’re in that position yourself? Many low cost Web hosts will forward e-mail received to [email protected], but don’t provide an e-mail address from your domain name.  So how do you look professional when you’re dealing with a $35 a month Web site and free Internet e-mail?  You use an annotated signature line. Continue reading ‘Signature Line: An Overlooked, Virtually Free Marketing Tool’ »

The tools of advertising, sales promotion, publicity and directing selling when used together contribute towards business promotion. Each major tool includes a wide variety of activities. Many companies use all four of these marketing tools to achieve business promotion objectives but place different emphasis on each of them.

Industrial companies typically spend more on direct selling than on advertising or publicity. In contrast, consumer product companies are likely to place more prominence on advertising and sales promotion to reach the vast numbers of customers in their target markets.

Continue reading ‘Marketing Tips – Attributes of a Professional Sales Person’ »

Incoming search terms:

• attributes of a professional sales person