Many holiday shoppers wait until the last minute to do their Christmas shopping. This is not news. Here’s the news – there’s a great new way to capture these Johnny-come-lately shoppers – it is with mobile marketing.
Mobile Marketing
Mobile marketing is the promotional activity designed for delivery to cell phones, smart phones and other handheld devices, usually as a component of a multi-channel campaign. Internet Retailer – the respected ecommerce magazine -projects sales received through eBay’s mobile website and application will be over $500 million this year. This alone should be proof that your business needs to take advantage of mobile marketing to stay competitive in today’s retail market. Continue reading ‘Grab Those Last Minute Holiday Shoppers with Mobile Marketing’ »