With all the technology now available, brain research can actually help your sales training and coaching programs deliver better results. Now is the time to get ahead of the flow instead of being in the flow of traditional training if you truly wish to increase sales.
Have you changed your sales learning curriculum to reflect current brain research? From my experiences, the answer is probably not because much of this research is new.
Of course there are individuals like Daniel Goleman who has written about social and emotional intelligence. His writings reflect a lot of brain research and should be mandatory reading for all salespersons and especially sales trainers or facilitators. Continue reading ‘How to Use Brain Research Within Your Sales Training and Sales Coaching Programs’ »