Sales Tips and Marketing Strategies

There was a lot of hype lately about social media with heightened expectations and stories of great success. Naturally, it attracted attention of many small business owners who were quick to jump the bandwagon. However, many of them are feeling disappointed with the results. Is this because social media is just a waste of time or because they misjudged its meaning and potential?

The power of Social Media.

It’s truly impressive. It might have even greater influence than most people realize.

Consider these facts:

• Social Media is the #1 activity on the Web.
• Facebook added 100 million users in less than 9 months…iPhone applications hit 1 billion in 9 months.
• If Facebook were a country it would be the world’s 4th largest between the United States and Indonesia.
• The #2 largest search engine in the world is YouTube.
• More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared on Facebook…daily.

Continue reading ‘Social Media and Small Business. How to get them together’ »

There was a lot of hype lately about social media with heightened expectations and stories of great success. Naturally, it attracted attention of many small business owners who were quick to jump the bandwagon. However, many of them are feeling disappointed with the results. Is this because social media is just a waste of time or because they misjudged its meaning and potential?

The power of Social Media.

It’s truly impressive. It might have even greater influence than most people realize.

Consider these facts:

• Social Media is the #1 activity on the Web.
• Facebook added 100 million users in less than 9 months…iPhone applications hit 1 billion in 9 months.
• If Facebook were a country it would be the world’s 4th largest between the United States and Indonesia.
• The #2 largest search engine in the world is YouTube.
• More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared on Facebook…daily.

The fact is social media is here to stay. Ignoring is just a pointless exercise in futility.

Continue reading ‘Social Media and Small Business. How to get them together’ »

Being a small business I sometimes have to pick up the phone and do some prospecting for new clients myself. Even though in the past I have had experience in a telesales environment doing it for yourself is a whole different kettle of fish than doing it for someone else.

A telemarketing script is a great way to did your toe in the water in telesales by giving yourself a structure to follow and not end up with the awful situation of silence with you not knowing what to say

Telemarketing is, for many company’s the first contact they make with new clients. Done correctly, it can be the fastest way to build a business from a standing start. Done incorrectly it can alienate many potential clients and create a not so welcome reputation. Continue reading ‘How to Write a Telemarketing Script’ »

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