Sales Tips and Marketing Strategies

Stop with the enforced e-mail forwards already! Trying to force or bribe people to forward your info to a friends or family in order to be rewarded or win looks skanky in today’s ultra-permission-based world. Especially when you tell visitors nothing about their friend’s or family’s privacy in the space directly next to the e-mail form.

A true viral campaign gets forwarded because consumers are compelled to do so by the glory of the content, not because you bribed them with points or something else.

Continue reading ‘What Works & What Doesn't in Viral Marketing’ »

What does a virus have to do with marketing? Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands and then to millions.

Public health nurses offer sage advice at flu season: stay away from people who cough, wash your hands often, and don’t touch your eyes, nose, or mouth. Viruses only spread when they’re easy to transmit. Viral e-mail marketing works great on the Internet because instant communication has become so easy and inexpensive. Digital format make copying simple. From a marketing standpoint, you must simplify your marketing message so it can be transmitted easily and without degradation. Short is better. Remember the K.I.S.S. standard….Keep it Simple Stupid. The shorter and easier to remember is always better than long and complicated.

Continue reading ‘Why and How E-mail Viral Marketing Works’ »

They use viral marketing by e-mail as a marketing tool… what did you think I meant? Viral marketing can work well for B2B providers, as long as the following is true:

1. The product or service has to add value for the sender, as well as, the receiver.

2. The offer has to be deliverable. You don’t want to offer a product that you can’t deliver if demand grows rapidly.

3. The offer has to be easily transferable to others. E-mail and Web pages provide the best medium to facilitate this.

4. The vest viral marketing campaigns use existing networks to move the message along.

The basis of viral marketing has been around for a long time. The idea is that you incite your customers or referral sources to pass on something about your business to their network of colleagues and friends. Those that pass on your information get something in return. The something might be a gift or service related to your business.

Continue reading ‘B2B Marketers Do It, Too’ »

You’ve built your website. You added Flash animation, have all the links working and the content is exactly what you wanted. The only thing lacking is the number of visitors coming to your website. And that’s a big problem.

The fact is, just adding your web address to your letterhead and your ads isn’t going to generate the traffic you need. There are a multitude of ways to bring your website towards the top of Google’s listings when people type in a search term. And the closer you are to the top of search engines like Google, Yahoo and others, the more visitors you’ll have coming to your site.

Continue reading ‘Greate Website – Where are the visitors?’ »

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The contagious and efficient marketing strategy in online business has now got bigger with home based business. Currently, the concept of viral marketing has made internet marketing so much convenient and effective. Through it has contagious character; it can efficiently diffuse the marketing promotions over the worldwide internet in a short time.

Essentially, viral marketing is a marketing strategy that works on popularizing the product’s brand name. The strategy is directly associated with a virus, for it somehow simulates the contagious and uncontainable characteristic of a virus. In addition, it inhabits into people?s memories and can be transmitted through word of mouth. However, current technology in the internet has made the passing of messages possible to thousands and even millions worldwide.

Continue reading ‘Viral Solution To Small Grossing Home Based Business’ »

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