Sales Tips and Marketing Strategies

Many holiday shoppers wait until the last minute to do their Christmas shopping. This is not news. Here’s the news – there’s a great new way to capture these Johnny-come-lately shoppers – it is with mobile marketing.

Mobile Marketing

Mobile marketing is the promotional activity designed for delivery to cell phones, smart phones and other handheld devices, usually as a component of a multi-channel campaign. Internet Retailer – the respected ecommerce magazine -projects sales received through eBay’s mobile website and application will be over $500 million this year. This alone should be proof that your business needs to take advantage of mobile marketing to stay competitive in today’s retail market. Continue reading ‘Grab Those Last Minute Holiday Shoppers with Mobile Marketing’ »

Ezine Advertising is one of the most powerful ways to market and promote your other products and or services. There are literally thousands of electronic newsletters on the Internet with millions of people who subscribe to them. Placing ads in online newsletters is an inexpensive way to reach your target market quickly — especially when you compare it with other forms of advertising.

In 2002, ezine publishing took a quantum leap, as its status evolved from “amateur’s hobby” into becoming the most powerful marketing tool for business online. Email newsletters have come of age, and increasingly, more ezines will take this route, as subscribers prefer them to drab, lack-luster text-only ezines. In the coming year we’ll see more ezines published.

Continue reading ‘Ezine As A Viral Marketing Tool – Expert And Basic Web Marketing Tips’ »